Is Now A Good Time To Sell My Business?
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    Is Now A Good Time To Sell My Business?

    Is now a good time to sell my business is the question I field more than any other, and the honest answer surprises most owners.

    By Dave LongJuly 29, 20269 min read

    Is now a good time to sell my business is the question I field more than any other, and the honest answer surprises most owners.

    I bought my first business back in 1990. For the past 26 years I have advised Arizona owners through the sale process.

    In that time I have watched owners sit on the sidelines waiting for a perfect market that never quite arrives. They read a worrying headline, decide to wait a year, and then read another one.

    Meanwhile the businesses that sold went to owners who stopped waiting. That is the pattern, year after year.

    Market conditions matter, but they matter far less than most owners believe. Your readiness matters more, and you control that part.

    Key Takeaways:

    • Is now a good time to sell my business depends more on your company than on the market

    • Buyer demand for quality lower middle market companies has stayed strong

    • Waiting for perfect conditions usually costs more than it saves

    • The wrong time to sell is when earnings are falling and you have no plan

    • A confidential valuation tells you where you actually stand before you commit

    Is Now A Good Time To Sell My Business?

    Owners tend to frame this as a timing bet. They want to know whether next year will be better than this one.

    Nobody knows that. I have been doing this long enough to have seen confident predictions go both directions.

    What I do know is this. A well-prepared company sells in a soft market, and an unprepared company struggles in a strong one.

    Think about what actually drives your outcome. Your earnings, your risk profile, your management team, and the quality of your books.

    Those four things move your price far more than the news cycle does. And every one of them sits inside your control.

    So when an owner asks me is now a good time to sell my business, I turn it around. I ask what shape the business is in.

    If the answer is strong earnings, clean records, and a team that runs the place, then yes. That company will find good buyers in almost any market.

    What Buyer Demand Actually Looks Like Right Now

    Here is what I see from where I sit. Demand for quality lower middle market companies has held up well.

    I keep in regular contact with a database of over 6,000 buyers. That group includes private equity groups, family offices, high net worth individuals, and strategic acquirers.

    These buyers have capital they need to deploy. Sitting on it is not an option for most of them, because their own investors expect activity.

    What has changed is not the appetite. It is the selectivity.

    Buyers are more careful now than they were a few years ago. They dig deeper in due diligence and they ask harder questions about earnings quality.

    That shift favors prepared sellers and punishes unprepared ones. A company with documented, provable earnings stands out more today than it did when buyers were less careful.

    Strategic buyers remain especially active in manufacturing, distribution, construction services, and technology. They are buying capability, not just cash flow, and they often pay above what a financial buyer will.

    When It Genuinely Is a Good Time to Sell

    Some situations point clearly toward moving now rather than waiting.

    Your earnings are trending up. Buyers pay for momentum, and three years of growth tells a much better story than a flat line.

    You have a management team in place. When the business runs without you, your pool of qualified buyers expands dramatically.

    Your industry is drawing acquirer interest. When strategic buyers are consolidating in your sector, that window does not stay open forever.

    You are ready personally. This one gets overlooked, and it matters as much as the financial picture.

    Selling takes six to twelve months of focus during the process, plus a transition period afterward. An owner who is genuinely done will push through the hard parts, while one who is ambivalent often stalls the deal.

    And here is a practical point. If your business has had a strong run, that performance is an asset with a shelf life.

    Buyers look at your trailing earnings. Waiting three years means those strong years eventually fall out of the window a buyer cares about.

    When Waiting Is the Better Call

    I do not tell every owner to sell. Sometimes waiting is right, and I will say so.

    Hold off if earnings are falling and you have not diagnosed why. Buyers will find the decline, and you will negotiate from a weak position.

    Hold off if one customer dominates your revenue. Fixing concentration takes a year or two of deliberate work, and that work usually pays for itself several times over.

    Hold off if the business cannot run without you. Reducing owner dependence before selling is the highest-return preparation most owners can do.

    Hold off if your books are a mess. Buyers verify everything, and inconsistent records invite doubt about everything else you have said.

    The common thread is that these are fixable problems. Waiting only helps when you use the time to fix something.

    The right move really depends on where your company stands today. If earnings are growing and a team is already in place, go to market now, because that momentum and low risk draw stronger offers. If earnings are flat but your books are clean, spend six to twelve months on preparation first, since small fixes can lift your multiple. If one customer sits above 30 percent of revenue, wait and diversify, because concentration is priced as risk. If the business depends entirely on you, wait and build a team, since owner dependence narrows your buyer pool. And if earnings are declining for reasons you have not diagnosed, wait and find the cause, because buyers discount uncertainty heavily.

    What the Arizona Market Adds to the Picture

    Arizona brings its own dynamics, and they work in favor of most sellers here.

    Population and business growth across the Phoenix metro have drawn acquirer attention for years. Buyers from out of state look here because the region keeps expanding.

    That matters when a strategic buyer wants a foothold in the Southwest. Buying an established Arizona company is faster than building one from nothing.

    I represent owners across the Phoenix metro along with Flagstaff, Prescott, Sedona, Kingman, and other cities around the state. Interest is not confined to the valley.

    Companies with a commercial property component draw particular attention. Many of the businesses I work with own their real estate, and that gives a buyer options a leased operation cannot offer.

    Local knowledge also shapes the price. An advisor who understands regional buyer networks and what comparable Arizona companies actually sold for will defend your number better than someone working from national averages.

    The Cost of Waiting Too Long

    Waiting feels safe. It rarely is.

    Most owners I meet are not choosing between selling now and selling next year. They are choosing between selling on their terms and selling on someone else's.

    Health events, partner disputes, and burnout do not check the market first. An owner forced to sell quickly loses negotiating power, and buyers can sense urgency.

    There is also the slow erosion nobody plans for. Equipment ages, key employees retire, and the owner who once worked sixty hours a week starts pulling back.

    That gradual decline shows up in the numbers. A business that peaked three years ago sells at a discount to what it would have brought at the peak.

    I have had this conversation many times. An owner tells me they wish they had moved when the business was at its best, rather than waiting for a market signal that never came.

    What to Do Before You Decide

    You do not need to commit to selling before you find out where you stand. That is the part most owners get backwards.

    Start with a real valuation. A proper analysis takes one to two weeks once we have your financials, and it gives you a defensible number rather than a guess.

    The valuation does something else too. It identifies the weaknesses that are costing you money, so you know exactly what to fix if you decide to wait.

    Then compare that number against what you need. Write down what you must net from a sale to fund the life you want next.

    If the numbers line up, timing becomes much simpler. If they do not, you now have a target and a list of things to work on.

    There is no cost to finding out, and the conversation stays confidential. Plenty of owners I speak with are two or three years from selling, and the early ones almost always net more when the time comes.

    Either way you are making a decision with real information instead of guessing at the market.

    FAQ

    Is now a good time to sell my business if the economy feels uncertain?

    Uncertainty is close to permanent, and waiting for it to clear usually means waiting forever. Buyers with capital keep acquiring through uncertain periods, especially in manufacturing, distribution, construction services, and technology. Your company's earnings quality and risk profile will affect your price far more than the general mood.

    How long does it take to sell a business once I decide?

    Most transactions run six to twelve months from the first conversation to closing. Preparation before going to market can add another twelve to twenty-four months when real fixes are needed. Complex businesses and slow due diligence can stretch the timeline further.

    What if I wait and the market gets better?

    A stronger market helps, but it will not fix a company that depends on the owner or carries heavy customer concentration. Preparation reliably raises your price, and market timing does not. If you use the waiting period to improve the business, waiting can pay off, but waiting alone rarely does.

    How do I know if my business is ready to sell?

    Look at four things. Are earnings stable or growing, are your financials clean and provable, can the business run without you, and is revenue spread across enough customers. A valuation will tell you where you stand on each one.

    Should I tell my employees I am thinking about selling?

    Not early in the process. Confidentiality protects your value, because word of a possible sale can unsettle employees, customers, and suppliers. Buyers are screened and sign confidentiality agreements before they learn your company's identity, and key employees are typically brought in near closing.

    Making the Call With Real Information

    Is now a good time to sell my business is a question that deserves a specific answer about your company, not a general one about the economy. The market matters, but your readiness matters more.

    The owners who do best treat this as a decision they prepare for rather than a moment they wait for. They learn their number, fix what is holding it down, and move when the business is ready.

    Ready to sell your business?

    Schedule a confidential market review and I will give you a clear answer to the question, is now a good time to sell my business.

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    Dave Long

    David Long

    Dave Long is a highly respected expert in mergers and acquisitions, bringing over 3 decades of entrepreneurial experience and 2 decades of professional representation in business transactions.

    Since 2000, he has dedicated his career to helping business owners successfully navigate the sale or acquisition of closely held businesses, focusing on achieving optimal outcomes with a hands-on approach.

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